Print & online
1. Why advertise in BK Information?
- Circulation: 7,000 copies.
- Readership: 10,000 readers.
- 90% of respondents show interest in advertisements in the magazine.
- Through BK Information, you reach most of the target audience of 14,000 visual artists in the Netherlands.
- 85% of subscribers are visual artists: 20% are visual arts teachers.
- More than 20% of new subscribers are under the age of 35.
2. Advertising Opportunities
- 1 Commissions and calls for visual artists
- 2 Print ads
- 3 Supply & Demand
- 4 Small calls
- 5 Online advertising
2.1 Commissions and calls for visual artists
For clients seeking visual artists for a commission, open call or other call that needs to stand out.
- You supply text and logo: BK Information provides layout in the magazine's pattern.
- Calls can also be carried online on website, newsletter and social media. There is a surcharge of 25% for this.
- If participation is free for artists and a reasonable fee is offered for any sketch assignment, the assignment will be posted on the website free of charge.
|
Format |
Max. number of characters including spaces |
Rate |
|
Whole page |
4.400 |
€ 1.550 |
|
Half page |
2.000 |
€ 875 |
|
Quarter page |
700 |
€ 550 |
Prices: excluding 21% VAT
2.2 Print advertisements
For exhibitions, activities, products and services for artists, art lovers and the arts and culture sector.
- Ads are delivered as a ready-to-print pdf at the correct size.
- Combinations with social media, e-newsletter and website banner are possible.
- BK Information is published eight times a year in print.
|
Format |
Rate |
|
Whole page |
€ 1.550 |
|
1/2 page portrait or landscape |
€ 875 |
|
1/4 page portrait or landscape |
€ 550 |
|
1/8 page landscape |
€ 365 |
|
Prices |
Excluding 21% VAT |
2.3 Supply & Demand
Small ads, mostly from individuals or small independents. The text is formatted by BK-information. Delivery is as plain text by e-mail.
|
Size |
Costs |
|
130 characters including spaces or less |
€ 16,25 |
|
Any additional 26 characters including spaces |
€3.25 extra |
|
Maximum 260 characters |
€ 32,50 |
|
Prices |
Including 21% VAT |
2.4 Small calls
Short messages formatted in the pattern of the magazine, without a logo.
|
Size |
Costs |
|
20 lines on 1 column |
€ 149,00 |
|
Each additional line |
€ 7,50 |
|
Maximum |
40 lines |
|
Prices |
Excluding 21% VAT |
2.5 Online advertising
- Advertising online can be done year-round.
- Assignments and calls for visual artists can only be posted online: website, newsletter and social media.
- The cost for online job and call placement is 50% of the print ad cost.
- Banner on the website: 300 x 300 pixels, €450 per month.
- Short messages in the e-newsletter: 8-word headline, 60-word text and a 500-pixel royalty-free landscape image.
- The newsletter is published on the first Tuesday of every month.
3. Deadlines 2026 print
|
Edition |
Deadline |
Release date |
|
No. 5 |
June 25, 1 p.m. |
July 17 |
|
No. 6 |
Aug. 27, 1 p.m. |
Sept. 18 |
|
No. 7 |
Oct. 8, 1 p.m. |
Oct. 30 |
|
No. 8 |
Nov. 19, 1 p.m. |
December 11 |
4. Bookings and information
4.1 Print ads, commissions, calls and online advertising
Virtùmedia B.V. - Paul Revier
- previer@virtumedia.nl
- 030 - 202 74 26
- 06 - 5317 1941
4.2 Supply & demand and small calls
Laurien Dunbar
English 
Dutch